Notte Resources.
Curated articles & tools.

Introduction to North Star Metrics

Video

A quick introduction to North Star Metrics and how they drive sustainable growth.

Introduction to Product-Qualified Leads

Video

An introduction to how product can support a sales-led GTM with more, higher-quality leads.

Growth Accounting

Whitepaper

The core idea of growth accounting is to relate how the purchasing behaviors of different customer groups contribute to revenue and enterprise value.